People love to stay connected, so it’s no wonder that social media sites continue to grow in popularity. However, with social media sites going mobile and are open 24 hours a day, people can often forget where to draw the line, especially at work. Companies should examine how this media is affecting them and how they can implement ways to move forward with technology without letting it interfere with productivity.
To effectively learn how to use social media in the workplace, an employee must learn the basic building blocks of social media and the different ways they interact and perform. Once we understand that social media is about communication, we can establish guidelines that allow employees feel free to network while staying focused at work. Our Social Media in the Workplace Online Course will help you get there.
Only 6 to 8 hours of study is required per course.
What’s Included?
Unlimited lifetime access
Access anywhere, any time
Fast effective training, written and designed by industry experts
Track your progress with our Learning Management System
Unlimited support
Save money, time and travel costs
Learn at your own pace and leisure
Easier to retain knowledge and revise topics than traditional methods
Exam preparation quizzes, tests and mock exams to ensure that you are 100% ready
£149.00Add to cart
Modules
Only 6 to 8 hours of study is required per course.
Module One – Getting Started
Module Two – Who is Social Media?
Online communities
User created content
Information sharing
Communication tools
Module Three – Defining your Social Media Policy (Part 1)
It should be a living document
Choosing an information officer
What can and cannot be shared
Legal and ethic specifications
Module Four – Defining your Social Media Policy (Part 2)
New hire orientation
Let common sense guide you
Nothing offensive
Rules on soliciting and personal posts
Module Five – Creating a Living Document
What is a living document?
How often is it revised?
Who will be in charge?
Change management
Module Six – Keeping an Eye on Security
Password rules
Needs constant monitoring
Keeping information confidential
Protecting intellectual property
Module Seven – Rules to Follow when Positing (Part 1)
Always show respect
Stop and think before you post
Always be honest
Never discredit or talk ill of competitors
Module Eight – Rules to Follow when Posting (Part 2)
Be transparent
Act like you would in real life
Grammar and spelling still counts
Never post when you are angry
Module Nine – Benefits of Social Media
From audience to author
Builds customer loyalty
Speed and flexibility in communication
Two way communications
Module Ten – The Pitfalls of Social Media
Bullying
Group think
Trolling
Remember, it is out there forever
Module Eleven – Listen to Your Customers
They provide great feedback
It makes them happy
Improves your brand
Improves product development
Module Twelve – Wrapping Up
System Requirements
Minimum specifications for the computer are:
Windows:
Microsoft Windows XP, or later
Modern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)
MAC/iOS:
OSX/iOS 6 or later
Modern and up to date Browser (Firefox, Chrome, Safari)
All systems:
Internet bandwidth of 1Mb or faster
Flash player or a browser with HTML5 video capabilities (We recommend Google Chrome)
