courseStart Your Own Photography Business

Learn everything you need to know to turn your hobby into a business with our 'Start Your Own Photography Business' online course!

Have you always had a passion for photography but don't know what you need to run an efficient business as your full time job? Then this course is for you!

In the duration of this course you will learn all about various different types of photography, how to set up your studio, how to register your business and keep it legal, different types of insurances, marketing skills and much more that will help turn your dream into a reality.

The average time required to complete the course is 8 weeks part time (however you can take as long as you need as there is no expiry date on course access, you have unlimited lifetime access to the course)

Recognition & Accreditation

These courses are internationally recognized and accredited by the International Association of Online Training Standards (IAOTS). The courses offered by e-Courses4You are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. e-Courses4You is committed to high completion rates and therefore 100% student satisfaction.


Wiki_tick  Unlimited lifetime access

Wiki_tick  Access anywhere, any time

Wiki_tick  Fast effective training, written and designed by industry experts

Wiki_tick  Track your progress with our Learning Management System

Wiki_tick  Unlimited support

Wiki_tick  Save money, time and travel costs

Wiki_tick  Learn at your own pace and leisure

Wiki_tick  Easier to retain knowledge and revise topics than traditional methods

laptop-notebook-working-internetWhat the course will teach you:

  • Different types of photography explained
  • How to set up your photography business
  • Advanced Photographic techniques
  • Making your business legal
  • Marketing masterclass session one
  • Much More..

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Units Of Study

Start Your Own Photography Business

The average time required to complete the course is 8 weeks part time (however you can take as long as you need as there is no expiry date on course access, you have unlimited lifetime access to the course)

Unit 1: Different types of photography explained

We cover 20 different types of photography and examples of the types of photo's that they capture, the type of equipment that they use and how they go about getting their images.

Wildlife photography
Fine art photography
Business photography
Commercial product photography
Stock photography
Photojournalism photography
Event photography
Food photography
Sports photography
Underwater photography
Landscape photography
Interior design photography
Paparazzi photography
Wedding photography
Aeriel photography
Portrait photography
Real-estate photography
Travel photography
Fashion photography
Glamour / model / dance photography

Unit 2: How to set up your photography business

The important steps of setting up your new business:

Setting up at home
Developing an outdoor studio
Interview with a new photographer
Developing portfolios
Setting up freelance
Knowing your camera
Developing your style
How do you charge for your work
How much can you charge?
Understanding lenses
Picture framing

Unit 3: Advanced Photographic techniques

Advanced techniques that every good photographer should know. We show you how to use these techniques to help grow your business. Some of the topics covered include:

Understanding your histogram
Tips for using your flash
Tips for getting good shots
Colour management
Mirror up settings for landscape
How to choose a good digital camera
The importance of getting good highlights
Correctly using your ISO
Using exposure compensation
File rescue software
Keeping up technically
Sample of movie shot by an HD SLR camera

Unit 4: How to promote your business

Everything you need to know about promoting your product and the different types of methods that you can use. We go over the marketing techniques that you need to know to make your business successful. Some of the topics discussed are:

Jpeg and raw files
Turning you into a marketable product
Building your own website
Photographers shared websites
Stock photography
Stock Libraries
Having a professional photography website made
Buying a pre-made template website

Unit 5: Making your business legal

All the steps that you need to follow to make your business legal

Making your business legal
Registering your business name
Developing your logo
Sole Trader or company?
Photographers insurance
Develop your business to re-sell
Business policies
Developing goodwill
What rights does your customer have over your photos?
Storing your photos
What can you photograph legally
Holding accounts
Developing a code of practice
Investing in your portfolio

Unit 6: Marketing masterclass session one

How to market yourself professionally. We go into great detail on how you can catapult your business growth by explaining a number of successful strategies.

Developing your business mindset
Getting your image right
Your Business colours
Business stationary
Bullet proofing your customers
Customer loyalty programs
Customer mix
Unique selling position-how to sell your self
Emotional buying
Designing your customers experience
Customer profiling
Focus on marketing
Your hourly costs to run your business
Business financial advice

Unit 7: Marketing masterclass session two

How to write hypnotic sales copy. We also go over in great detail how to develop yellow pages ads that work.
We also show you how to write a detailed business plan.
How to set goals and achieve business success.

Unit 8: Marketing masterclass session three

How to create your own products so you can make money from Digital Photography. Some of the topics covered are:

Developing photography products
Photographic albums
Video slide shows
Producing books
Canvas Prints
Gift Certificates
Oil Portraits
Story board prints
Photo collage
Family portrait packages
This video also includes an interview with David Oliver a Master Photographer (one of only 5 in the world) He shares his insights, experience and what it takes to be a successful photographer, this is one of the most interesting and important interviews in the whole course.
Resources Including All Business Templates
Study instructions
Photography 12 point business plan template
Marketing/sales letter templates
Colour management chart
Invoice template
Plus more

System Requirements

Minimum specifications for the computer are:


Microsoft Windows XP, or later
Modern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)


OSX/iOS 6 or later
Modern and up to date Browser (Firefox, Chrome, Safari)

All systems:

Internet bandwidth of 1Mb or faster
Flash player or a browser with HTML5 video capabilities (We recommend Google Chrome)

Please note: Although this course will work with the system requirements stated above, the software talked about and used in the course may vary. It is recommended that you check with the software suppliers website before making a purchase.